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Business Manager supports connections for overseas companies

2026.07.21 LINE Official Account LY Ads LINE Ads Announcement

Product

Business Manager
The following accounts and channels can be connected. Additional services will be supported in the future.
  • LINE Official Account
  • LY Ads Account
  • LINE Ads Account
  • LINE Mini App

Schedule

July 22, 2026 (Wed)
*The schedule is subject to change.

Summary

Accounts and channels belonging to companies located outside Japan can now be connected to organizations created in Business Manager. By connecting services such as LINE Official Accounts and LY Ads Accounts to Business Manager, overseas companies can also take advantage of features such as audience sharing and Gain Friend Ads in LY Ads.
In conjunction with this update, Country/Region of Company or Business will be added as a required field when creating a Business Manager organization. To connect a company's accounts or channels to Business Manager, the organization's Country/Region of Company or Business must match the country or region of each account or channel.
If your company is located outside Japan, we encourage you to use Business Manager.

Comments

  • Business Manager and LINE Ads Account connections are not available in some countries or regions.
  • For overseas companies, some review criteria may differ during the connection review process.