Updates
- June 3, 2026: Updated this article as the schedule has been completed.
- May 18, 2026: This article has been updated following the confirmation of the schedule.
- April 20, 2026: Publication of this article has started.
Product
LY Ads Search Ads
Schedule
June 2, 2026 (Tue)
Summary
In Responsive Ads for Search, we have added performance data items that can be viewed at the asset level.
This is expected to make it easier to understand detailed performance such as click-through rate and conversion rate for each asset, helping improve ad operations and optimization.
The newly added performance data can be checked on the asset list screen and in performance reports.Data from June 5, 2025 onward can be retrieved.
In addition, with this update, we have ended the provision of the previously available "performance rating" item.
The additional items are as follows:
| Category | Item Name |
|---|---|
| Metrics | Clicks |
| CTR | |
| Cost | |
| Avg. CPC | |
| Conversions | |
| Conv. rate | |
| Cost/conv. | |
| Conv. value | |
| Conv. value/conv. | |
| Conv. value/cost | |
| Cross-device conv. | |
| Conversions (all) | |
| Conv. rate (all) | |
| Cost/conv. (all) | |
| Conv. value (all) | |
| Conv. value (all)/conv. (all) | |
| Conv. value (all)/cost | |
| Segmentation | Device |
Notes
If "performance rating" is included in a report template, the item will be automatically removed, and the template will be overwritten while retaining other items.
- Related Tag：
- #LY Ads