LY Ads Display Ads (Auction)

Campaign Management Tool

Wednesday, May 27, 2026

For “LY Ads Display Ads (Auction) instream ads” (hereinafter referred to as “instream ads”), which deliver ads within video content, we have abolished the prior account setup procedure in order to improve service usability. Going forward, instream ads can be used more easily.

The image below shows the campaign objective selection screen. By clicking “Video view” and then selecting “Private market place,” you can create a campaign for instream ads.

*For instream ads, we recommend a campaign budget guideline of 100,000 yen or more. However, there is no minimum budget restriction, so please consider setting a budget that matches your goals.

• In instream ads, viewable impressions are counted at the start of video playback. This differs from standard video ads in Display Ads (Auction).
• To create instream ads, procedures with the video distribution service are required in advance. For details, please download and review the document (PDF file) below (available in Japanese).
  Download the document