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Expansion of ad placements and start of ad delivery on PC for "Gain friends ads"

2026.05.28 LY Ads Display Ads (Auction) Upcoming

Product

LY Ads Display Ads (Auction)

Schedule (Planned)

Tuesday, June 9, 2026
*The schedule is subject to change.

Details

For Display Ads (Auction), ad delivery on PC placements will begin for ads with the campaign goals “Gain friends” (hereinafter referred to as “Gain friends ads”). In addition, along with the start of PC delivery, delivery placements will be expanded to Yahoo! JAPAN service pages and cross-device support will be implemented.

Expansion of delivery placements to Yahoo! JAPAN service pages

“Gain friends ads” will begin delivery on the following Yahoo! JAPAN service pages.

PC Smartphone (Web)
Yahoo! JAPAN News
Sportsnavi
Yahoo! JAPAN Weather & Disaster
Yahoo! JAPAN Realtime Search
Yahoo! JAPAN Zubatoku (customer attraction) ×
Yahoo! JAPAN Knowledge Search
Yahoo! JAPAN Transit Information
Yahoo! JAPAN Transit Navigation
Yahoo! JAPAN Mail
Yahoo! JAPAN Finance
carview!

About Cross-Device Support

With the start of PC delivery for “Gain friends ads,” a cross-device experience across PCs and smartphones will become available.
When internet users click an ad displayed on a PC and add a LINE Official Account as a friend, a notification message indicating that the applicable LINE Official Account has been added as a friend will be sent to the user’s LINE app on their smartphone.

Notes

After the implementation date, if the device targeting setting is applied to “All devices,” “Gain friends ads” will also be delivered to the applicable Yahoo! JAPAN service pages. If you do not wish to deliver ads to those pages, please review your settings such as device targeting and placement targeting.

Documents

Please download and review the following PDF document for details (available in Japanese).

Download Document
Related Tag:
#LY Ads