Home
News
Automation of ad display assets

Automation of ad display assets

2026.08.18 LY Ads Search Ads Update

Updates

August 18, 2026: Updated this article following the confirmation of the schedule and the addition of notes.
July 8, 2026: Published this article.

Product

LY Ads Search Ads

Schedule

September 2, 2026 (Wed) : Add settings for automatically created assets to the Account Settings screen.
September 16, 2026 (Wed) : Start delivery of automatically created Quicklink assets.*

*The schedule is subject to change.

Summary

Search Ads will introduce "Ad display asset automation," a feature that allows the system to automatically create and associate ad display assets.

Specifically, the system will automatically create Quicklink assets based on submission information in the account and associate them with ad groups.
The applicable Quicklink assets will start serving after they are approved in the review process, enabling the entire process from creation to the start of ad delivery without any action required from advertisers.
This feature is expected to improve ad performance through ad display assets while reducing the workload required for campaign management.

Notes

Automatic creation of ad display assets will be enabled for all Search Ads accounts on the scheduled date. If you do not want to use automation due to your campaign management policy or other reasons, clear the "Quicklink" checkbox after the settings for automatically created assets are added to the "Account Settings" screen.
For ad display assets created through automation, you can only change delivery settings or delete the assets.