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Adding Connected TV video views to ad action users

2026.07.30 LY Ads Display Ads (Auction) Completed

Product

LY Ads Display Ads (Auction)

Schedule

Wednesday, July 29, 2026

Summary

For the audience list targeting list type "Ad action users," video views on connected TVs (internet-enabled televisions) have been added to the ad action type "Video views."

This update enables advertisers to re-engage users who viewed ads on connected TVs, making it possible to continue advertising communication after awareness promotions.

Comments

For more information about targeting using Ad action users, see the following Help page.
Deliver ads to users who have taken actions on ads (Ad action users)
Related Tag:
#LY Ads