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Expanded support for submitting post-coupon prices in product feeds

2026.10.01 LY Ads Search Ads (Shopping) Completed

Updates

October 1, 2026: This article has been updated following the completion of the implementation.
September 16, 2026: This article was published.

Product

LY Ads Search Ads (Shopping)

Schedule

September 30, 2026 (Wed)

Summary

For Search Ads (Shopping), the price after applying a coupon can now be submitted in the "salePrice" field of the product feed when certain conditions are met.

Requirements

  • The coupon must be available to all users and not limited to specific users, lottery winners, or users on a first-come, first-served basis.
  • The regular price and the price after applying the coupon must be clearly displayed on the landing page.
  • Any conditions for applying the coupon, such as obtaining the coupon, entering a coupon code, or meeting a minimum purchase amount, must be clearly stated.
*All of the above requirements must be met.

Comments

  • If you enter the price after applying a coupon as the sale price, do not enter the coupon information in the "couponInfo" field.
  • The sale price will appear in Product showcase and Shopping Search Ads only when "sale period information" is specified and the "sale price" is lower than the regular price. The "sale price" will apply during the specified sale period.
  • For details on the product feed input specifications, see the "Product Feed Integration Specifications" on the help page.
Related Tag:
#LY Ads