Applicable service

LY Ads Display Ads (Auction)

Schedule

Tuesday, November 10, 2026

Overview

For targeting delivery using audience lists, the minimum user size required for delivery was changed as follows:
Before: 1,000 or more
After: 100 or more

The following five types of audience lists were affected:

• Ad action users
• Advanced segments
• Business Manager
• Friends of LINE Official Account
• Friends who blocked LINE Official Account

This change expanded the availability of audience lists, providing advertisers with more targeting options and delivery opportunities.

Additional information

This change may have affected advertising delivery trends. If you configured any affected lists, please check your delivery performance on or after the implementation date.