LY Ads Search Ads (Shopping)

January 28, 2026　(Wed)

Shopping Search Ads (hereinafter referred to as "SSA") now support the following display items.

• Average product review rating (star display)
• Number of product reviews
• Shipping fees by prefecture
  
  

All of these items are already available in Product showcase. Displaying them in SSA is expected to improve ad performance in product search results.
To display these items in SSA, include the following properties in your product feed.

If both the product feed items "Product shipping information" (shippingInfo) and "(Previous) Product shipping information" (deliveryInfo) are provided, "Product shipping information" (shippingInfo) takes precedence and is displayed.

Support for "(Previous) Product shipping information" (deliveryInfo) will end according to the schedule below.

End of October 2026 (scheduled)
*The original schedule of the end of July 2026 has been changed. Please note that the schedule is subject to change.

If you are currently using "(Previous) Product shipping information" (deliveryInfo) in your product feed, we recommend switching to "Product shipping information" (shippingInfo) as soon as possible.
For details about the product feed, download the specifications from the Help page below.
About specifications

For details about Search Ads (Shopping), see the following.
About Search Ads (Shopping)