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End of LINE categories and System Brand

2026.05.27 LY Ads Search Ads (Shopping) Upcoming

Updates

  • May 27, 2026: This article has been updated to announce the implementation date and add information to the summary section.
  • March 17, 2026: Publication of this article began.

Product

LY Ads Search Ads (Shopping)

Schedule (Planned)

Wednesday, June 17, 2026
*Please note that the timing may change.

Summary

For Search Ads (Shopping), the product attributes “LINE Category” and “System Brand” will be discontinued. This decision has been made based on customer usage.

Along with this change, ad delivery using product groups that utilize the product attributes “LINE Category” and “System Brand” will be stopped in Shopping Search Ads.
If you are using applicable product groups, please consider migrating to product groups that use other product attributes during May 2026. The recommended migration destinations are as follows.
Product attributes to be discontinued Recommended product attributes for migration
LINE Category Category
System Brand Brand
In addition, the “LINE Category ID” in the product feed will no longer be synchronized after the implementation date. Please use “Category” going forward.

*Added on May 27, 2026
After the implementation date, “LINE Category” and “System Brand” cannot be selected as report fields in performance reports. In addition, for reports that are automatically generated with these fields configured, the reports will be created with the applicable fields removed.

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