2026.05.28
LY Ads
Search Ads (Shopping)
Upcoming
Product
LY Ads Search Ads (Shopping)
Tools
LY Ads Search Ads API
Schedule (Planned)
Wednesday, July 8, 2026
*The schedule is subject to change.
Summary
In the next version of the Search Ads API, we will add new services required for submitting Shopping Search Ads (hereinafter referred to as SSA).
With this feature addition, SSA campaigns, ad groups, ads, and other items can be submitted, managed, and operated through external systems.
Main Features to Be Added
| Target | Functionality |
|---|---|
| Campaigns | Retrieve, create, update, and delete campaigns |
| Targeting | Retrieve, update, and replace day/time, device, and age/gender targeting |
| Product Groups | Retrieve, create, update, and delete product groups |
| Negative Keywords | Retrieve, add, and delete negative keywords |
| Ad Groups | Retrieve, create, update, and delete ad groups |
*Services related to audience lists and negative keyword lists are not included in this feature addition.
Comments
- Using the Search Ads API requires development work on the customer side.
- Details of the next version of the Search Ads API will be announced on the Developer Center once finalized.
- Related Tag:
- #LY Ads